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What is Valentine's Day? Learn about its origins, history, and why flowers are given to make February 14th special.

What is Valentine's Day? Unraveling its meaning and origins!

In Japan, the image of "Valentine's Day = a day to give chocolate" is firmly established.
However, have you ever wondered, "What exactly is Valentine's Day?"
In fact, this special day has a history of celebrating love in various forms around the world.

Its origins lie in the legend of "Saint Valentine"

Valentine's Day is known as an event to express love on February 14th, but there are several theories about its origin. The most prominent one is the legend surrounding "Saint Valentine."

    • A priest who helped soldiers forbidden to marry
      In the ancient Roman Empire, there was a time when marriage was forbidden for soldiers out of fear that their morale would decline if they left their loved ones behind to go to war. It is said that Valentine, a priest who was distressed by this situation, secretly performed weddings for soldiers.
    • The day of his execution was February 14th
      However, the priest's actions incurred the emperor's wrath, and the priest was eventually executed. It is said that this day was February 14th, and later it became a Christian observance to honor the spirit of Saint Valentine.

The story of "Saint Valentine," who devoted himself to those he loved, continues to be passed down to this day as "a day to show love to important people."

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Differences between Valentine's Day abroad and in Japan

■ Abroad, gifts from men to women are the norm

In Japan, "women giving chocolate to men" is generally recognized. However, in Western countries and elsewhere, it is common for men to give flowers and cards to women. For example, in the US and UK, it is common to see bouquets of red roses and romantic message cards being given.
At &YOUKAEN, we also offer bouquets of red roses in keeping with this tradition.

■ Japan's unique "chocolate culture" and White Day

The strong association of Valentine's Day with chocolate in Japan is said to have originated from confectionery manufacturers' promotional campaigns.
Even on a diet, I look forward to trying chocolate every year, so it's a great promotion!

Furthermore, "White Day" on March 14th, one month later, has become established as a day to return gifts.

    • Honmei Choco (Chocolate for your true love): A special gift for someone important
    • Giri Choco (Obligation Chocolate): A token of gratitude for bosses, colleagues, friends, etc. at work
    • Tomo Choco (Friendship Chocolate): Exchanged casually among friends
    • Jibun Choco (Self-Chocolate): Bought as a reward for oneself

Japan's unique characteristic is that it has branched out into various forms, such as the above.
The delicious chocolates for "jibun choco" have been increasing in quality every year, both in packaging and taste, so you can't take your eyes off them.


Why do florists pay attention? The relationship between "Valentine's Day and flowers"?

■ The meaning of flowers given with chocolate

While chocolate is the main gift for Valentine's Day in Japan, more and more people are also giving flowers. Overseas, flowers are a classic gift even more than chocolate. Roses, in particular, are a staple.

    • Why roses are the most popular
      Roses, which have long been loved as a symbol of "love," create a special atmosphere with their splendor and fragrance. Even a single rose has presence, and a bouquet makes them even more gorgeous.
      12 roses are also known as a "dozen roses" and are perfect for proposals!

■ The background of the culture of giving flowers

Flowers have the wonderful ability to "visually convey feelings of caring for others."

    • Conveying feelings with flower meanings: Each flower, such as roses and carnations, has its own flower meaning, making it easy to use them as messages to the recipient.
    • Embodying the original spirit of Valentine's Day: The "love and gratitude" that Saint Valentine demonstrated can be expressed in tangible form.

In recent years, flower gifts that are "Instagrammable" have been gaining attention. I believe one reason for their popularity is that pairing flowers with chocolate makes the screen look appealing, allowing for easy and stylish presentation.


What are the benefits of giving flowers for Valentine's Day?

    1. Adds a special touch
      While chocolate alone is certainly appreciated, adding flowers makes Valentine's Day "memorable." It also adds a small element of surprise.

    2. Appreciated by both men and women
      More men are decorating their rooms with flowers. Many also say, "I'm happy precisely because I don't often receive flowers."

    3. Long-lasting enjoyment
      A bouquet of roses or a flower arrangement can be displayed as interior decor for a while. The benefit is that the sight and scent can bring happiness every day.

    4. Easy to express feelings and individuality
      The charm lies in being able to express individuality through flower language, color choices, and arrangement designs. It's also perfect for creating memories with loved ones.


Recommended ways to give and choose flowers

■ 1. Simply a bouquet of roses

"Roses" are the most straightforward and effective way to convey your feelings. Recommended when you want to put your heart into it.

■ 2. Create a lavish display with a bouquet or arrangement

Bouquets and flower arrangements combining colorful flowers are exceptionally vibrant. Focusing on reds and pinks can further enhance the Valentine's Day mood.

■ 3. Preserved flowers and flower boxes are also popular

For busy recipients, long-lasting preserved flowers are often appreciated. Flower boxes, which reveal flowers the moment they are opened, offer an excellent element of surprise.


Learn the origins of Valentine's Day and enjoy February 14th even more

Valentine's Day originally began as a day to "wish for the happiness of loved ones."
It has changed shape over time and by region, and in Japan today, chocolate is central.

However, the essence of Valentine's Day is "to express love and gratitude."
Chocolate is wonderful, but why not add flowers, include a message card, or create your own "special day" in your own way?


Summary

Understanding the meaning and origin of Valentine's Day, as well as the differences compared to other countries, should make February 14th feel like a more profound event. While chocolate is certainly a wonderful gift, incorporating the culture of giving flowers, as is common abroad, can allow you to experience a new kind of excitement.

    • Valentine's Day is a day to celebrate love, said to have originated with "Saint Valentine"
    • Abroad, it's common for men to give flowers to women
    • Japan's unique chocolate culture offers diverse ways to enjoy it
    • Recently, the style of giving flowers along with chocolate has gained attention

This Valentine's Day, choose a "special flower" unique to a florist and convey your love and gratitude to your important person.

Why not enjoy a slightly more romantic February 14th while savoring the true meaning of Valentine's Day?

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More articles about Valentine's Day flowers

At &YOUKAEN, we offer a wide range of flower arrangements and products perfect for Valentine's Day.
If you'd like to know more, please refer to the links below.

■Flower Valentine Special Feature

■What is Valentine's Day? Origin and History

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